One 2 One

I developed the visual identity for One 2 One, an event series focused on fostering meaningful connections between Capital One’s auto partners and sales teams. This project encompassed designing the logo, event signage, wayfinding systems, and promotional materials, creating a cohesive and memorable brand experience.

My work included leading all aspects of design and art direction, ensuring the visual elements resonated with the event’s purpose and audience. The logo served as the cornerstone of the identity, designed to be modern and versatile. Event signage and wayfinding solutions were thoughtfully crafted to enhance attendee navigation, while promotional items reinforced brand recognition and engagement.

This project highlights my expertise in brand development and art direction, as well as my ability to create unified, impactful designs that elevate the overall event experience.